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Why choose a CPA

Tax planning, cash flow management, financing, succession planning — these are all important topics that you'll be weighing in on regularly, and they're all factors that are much easier to work with when you have the right CPA by your side.

Why is a CPA the best choice for your tax and accounting needs?

Working with a CPA is about more than just making sure that your taxes are filed correctly — it's about guaranteeing that the decisions you're making are backed by confidence and actionable intelligence.

Consider some of the important questions you'll be asked to answer on a regular basis:

  • What strategies can I start implementing today to help my business become more profitable down the road?

  • How do I make sure that my business is not growing too big too quickly?

  • Is now the right time to hire more staff, or do I need to wait?

  • Even in terms of your personal life, long-term success still requires you to think about things from a financial perspective:

  • How do I make sure that I'm saving enough money to guarantee my children a quality education?

  • How do I make sure that I'm doing what I need to help make sure I'll be able to retire?

  • How can I help my family become financially healthy now and ride that momentum well into the future?

Making the wrong move when answering any one of these questions can be devastating — and that's exactly the type of situation a CPA will help you avoid.

Why Choose Sonya Moreno CPA Firm?

Personalized Approach – We tailor tax strategies to fit your unique financial situation and long-term objectives.

Industry Expertise – With extensive experience in real estate and small business tax planning, we provide specialized guidance you won’t find elsewhere.

Proactive & Strategic – We don’t just prepare taxes; we help you plan ahead to optimize your financial success.

Trusted Advisor – As a CPA with a passion for empowering clients, Sonya Moreno, CPA is committed to helping you build financial confidence and security.

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Supporting business owners and individuals in El Paso and nearby New Mexico communities as they take control of their finances with expert accounting, bookkeeping, payroll, tax preparation, filing, and tax planning services. Check out our Google profile to see how we can support your business.

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